Product Placement Optimization

Maximize sales with AI-driven shelf and store layout design.

Product Placement Optimization Bnr

Enhanced shopping with optimized product placement

Product Placement Optimization 2

Strategic placement of products plays a crucial role in influencing customer buying behavior and boosting sales. By analyzing the foot traffic, interactions of customers with various products, and sales data, our AI product placement solution helps you optimize product positioning for maximum visibility and conversion.

Our holistic view to challenges

Challenges

Poor product visibility

Poor product visibility

Misplaced or low visibility to products results in missed sales opportunities.

Shelf optimization

Shelf optimization

AI analyzes customer movement and eye-level engagement to position high-demand products in optimal locations. It is by using shelf management strategies.

Inefficient store layout

Inefficient store layout

Poorly organized layout can reduce customer engagement and lead to lost sales.

Data-backed store layout

Data-backed store layout

AI insights can help design store layout to guide customers naturally toward key products by contributing to store layout optimization.

Features

Real-time shelf monitoring

Real-time shelf monitoring

Empty shelves or misplaced items lead to poor customer experience and stock management.

Automated shelf monitoring

Automated shelf monitoring

Automated shelf monitoring via AI vision system detects out-of-stock items, misplaced products and restocking needs in real time.

Ineffective promotion placement

Ineffective promotion placement

Discounted or promotional items can go unnoticed. That also without optimal positioning.

Smart promotional display

Smart promotional display

Discounted or promotional items can go unnoticed. That also without optimal positioning.

AI-powered product placement optimization can increase sales by up to 20% by strategically positioning products.

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Who benefits from Product Placement Optimization?

This is specifically beneficial for those places where customers directly interact with the products on sale.

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  • Supermarkets & grocery stores
  • Retail chains & department stores
  • Electronics & apparel stores
  • Convenience stores

How it works?

process
Data collection & analysis

Data collection & analysis

Gather insights from CCTVs, foot traffic analytics and POS data. It is to understand customer movement and behavior.

AI model training & deploymen

AI model training & deployment

Train AI model to detect high-engagement zones, track product interactions and enable retail shelf optimization.

Real-time monitoring & adjustments

Real-time monitoring & adjustments

Track product placements, detect misplaced items and suggest improvements for better visibility.

Optimization & reporting

Optimization & reporting

Get detailed reports on product performance, customer engagement and layout efficiency. It is for continuous product placement optimization.

Insights on innovation

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